In last week’s blog we asked how you think a member of your sales team would respond if a prospective client said, “There are many others who do the same thing as you but at a lower price.” They’ll probably cite your product’s features and benefits, quality levels, and customer support. The odds ... Read More »
value
Tired of Getting Too Few Yeses to Your Proposals?
You expend much valuable time and company resources developing energy efficiency proposals that don’t get your fair share of yeses. Why Should I do Business with You? This may be an important piece of the puzzle. If a prospective client told a member of your sales team “There are many others ... Read More »